Keyword Research


Keyword Research Service

If you’re not sure where to start with your keyword research, or if you want help integrating your keywords into your website, contact Centillion Marketing today. We can help you get started and ensure that you’re on the right track.

What is Keyword Research?

Keyword research is the act of locating and evaluating keywords that are relevant to your company or website. This research helps you understand what people are searching for online, and how those searches can be used to improve your SEO strategy. Through keyword research, you can then begin to analyze them in order to determine which ones are most likely to generate traffic and leads for your business. There are a number of different methods of keyword analysis, but some of the most common include keyword difficulty, search volume, and competition.

Importance of Keyword Research

Any good SEO campaign starts with keyword research. Keyword research allows you to understand what people are searching for online, and how popular those searches are. This information is critical in understanding which keywords you should be targeting in your SEO campaign.

Targeting the right keywords can make a big difference in the amount of traffic your website receives. If you target popular keywords that people are searching for, you can significantly increase the number of visitors to your site. However, if you target obscure or unpopular keywords, you may not see much of an increase in traffic.

The bottom line is that keyword research is essential to any good SEO campaign. Without it, you won’t be able to effectively target the right keywords and drive traffic to your website. At Centillion Marketing, SEO keyword research comprises the following elements:

Digital Marketing Agency Web Design SEO Man Holding A Phone

It is important to ensure that the keywords you select are relevant to your business. Keyword relevance is determined by a number of factors, including the content on your website, the products and services you offer, and your target audience.

Digital Marketing Agency Web Design SEO Web Traffic
Digital Marketing Agency Web Design SEO Web Traffic

Develop an effective SEO strategy that will help you improve your website’s visibility and ranking in search engines. This, in turn, can lead to more traffic and leads for your business or website.

Digital Marketing Agency Web Design SEO Search Intent
Digital Marketing Agency Web Design SEO Search Intent

Keyword research can give you insights into what people are actually searching for when they use a particular keyword. This understanding of user intent is critical in creating content that will rank well in search engines.

Digital Marketing Agency Web Design SEO Target Audience
Digital Marketing Agency Web Design SEO Target Audience

Keep in mind that your target audience may not always be who you expect them to be. It’s important to be flexible and open-minded as you consider your options. By understanding what potential customers are searching for, you can ensure that your website and marketing campaigns are targeting the right people.

Digital Marketing Agency Web Design SEO
Digital Marketing Agency Web Design SEO

By understanding what keywords your competitors are targeting, you can adjust your own marketing strategy to focus on more profitable keywords. By keeping tabs on your competitors, can stay one step ahead and ensure that you are always offering the best possible product or service.

Importance of Keyword Research

Any good SEO campaign starts with keyword research. Keyword research allows you to understand what people are searching for online, and how popular those searches are. This information is critical in understanding which keywords you should be targeting in your SEO campaign.

Targeting the right keywords can make a big difference in the amount of traffic your website receives. If you target popular keywords that people are searching for, you can significantly increase the number of visitors to your site. However, if you target obscure or unpopular keywords, you may not see much of an increase in traffic.

The bottom line is that keyword research is essential to any good SEO campaign. Without it, you won’t be able to effectively target the right keywords and drive traffic to your website. At Centillion Marketing, SEO keyword research comprises the following elements:

Our Keyword Research Approach

There are a number of different approaches to keyword research, but at Centillion Marketing, we like to keep things simple. We start by brainstorming a list of keywords that are relevant to our client’s business. Then we use a variety of tools to help us understand how popular those keywords are, and how difficult they would be to rank for in search engines. Once we have a good understanding of the landscape, we work with our clients to select the most important keywords to target in their marketing efforts. If you’re looking for help with your keyword research, or any other aspect of your marketing, we’d love to keep in touch. Contact us today to know more about how we can help.